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Project-Based Enagements | Advisory Services | Fractional Leadership

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Struggling to hit your revenue targets? Let's build a GTM strategy that works

 Kelly Lewis, MHA, specialize in guiding CEOs and CROs through targeted and predictable Revenue Growth.  With an approach tailored to your stage and unique needs, I’ll help you design initiatives, structure your go-to-market (GTM) org, and align your teams for growth.  

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By partnering with you to implement solutions and drive lasting behavioral change, I'll equip your team with the skills and processes needed to achieve board-level GTM success, ensuring its impact long after my engagement ends.

 

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- My Superpower -

My superpower is driving behavior change and enablement across go-to-market teams—from executive leadership to frontline managers and reps. Because no GTM transformation works unless the people executing it are equipped to do things differently. I focus on aligning leadership at the top and enabling the frontlines to adopt new habits—so the plan doesn’t just get rolled out, it gets results.

- Areas of Expertise - 

Industry Specialization:  Tech & Healthcare IT

Go-to-Market & Revenue Strategy

  • Sales Process Design

  • Pivoting to a New Market Segment

  • ICP Definition and Messaging

  • GTM Team Alignment 

  • M&A Field Integration 

  • Sales Team Org Design​

Enablement Strategy & Design

  • Build or modernization of  a Strategic Enablement Function

  • Enablement Strategy design for sustainable behavior change 

  • Tech Stack Optimization

  • Highspot Optimization 

Sales Leadership & Coaching

  • Sales Manager Coaching Programs

  • Transition from Founder Led Sales

  • 1x1 CEO Coaching during founder Led Sales

  • SDR and Top of Funnel Program Build 

- Experience - 

Bill Conway, Former General Manager, Amwell

I had the pleasure of having Kelly as a trusted partner on the commercial leadership team at Amwell. Kelly always approached strategic objectives with insight and reality-based ownership – always positive and searching for the best path to success. She consistently motivated and empowered her team to exceed their goals while enthusiastically supporting their individual growth. Her focus on forging partnerships across disparate teams ultimately led to an ability to create effective solutions that benefited the overall organization. In my opinion, her deep understanding of sales strategy, collaborative approach, and her talent for motivation and performance management, would make her a valuable asset to any organization.

Mary Modahl, Former Cheif Marketing Officer, Amwell

If you need a more professional and reliable sales function, I recommend Kelly Lewis. Kelly and I worked together as we built Amwell’s telemedicine client base from just a handful to over 180 hospital systems and more than 40 major health insurers, including all five top nationals and nearly every Blue plan. Kelly brought essential pipeline development, lead-to-close processes, sales training and tools, and accurate forecasting skills to the table. We worked together to develop sales-ready messaging, packaging, and proof points that got us into consideration, overcame objections, and supported value-based pricing. Kelly is great to work with and gets results.

Matt Weil, Former SVP of Worldwide Sales,

Highspot

I had the privilege of partnering with Kelly for three years, and she is an exceptional Revenue Enablement practitioner. In today’s selling environment, her experience as both a seller and leader of sales teams makes her invaluable. At Highspot, Kelly transformed our enablement team into a Revenue Enablement team and strategic GTM partner. Her ability to align teams, foster collaboration, and actively listen to the sales team’s needs created an environment of trust and partnership that drove results. Kelly is a creative problem-solver who consistently encouraged innovation, leading to improved sales strategies and tangible business outcomes. Her unique blend of strategic vision and hands-on leadership makes her an asset to any organization.What's a product or service you'd like to show.

Let's Connect

Kelly Lewis

Co-Founder & Principal Consultant

+1 720 771-0767

kelly@therevenueinsiders.com

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